Ideas shaped through production.
Campaigns, commercial films, visual content and
production-led work created for brands across the region.
From concept to creation.
Inspired by the Genesis design philosophy, the G90 Black Tailored explores the depth, elegance and character of pure black.
SOLN. developed the creative concept and carried it through production, translating the vehicle’s design language into a cinematic world shaped by light, texture and precision.
Creative thinking and production, built as one.

Turning connected technology into human stories.
Modern life moves fast, and every second matters. Rather than explaining the Genesis App through a conventional feature-led campaign, we built a four-episode series around relatable everyday moments.
Humour became the storytelling device, turning connected features into human situations designed to entertain while communicating the technology naturally.
From concept through production, SOLN. developed the series as one connected creative idea, brought to life across four films for Genesis Middle East & Africa.
Technology turned into stories people can relate to.

Global brand. Locally relevant.
Genesis needed a body of visual content created specifically for the Saudi market,
while preserving the design language and premium character of the global brand.
Across Riyadh, Jeddah and Dammam, SOLN. produced a multi-city shoot featuring five Genesis models,
placing each vehicle within architecture, landscapes and everyday environments rooted in the local environment.
The result was a versatile visual library built for local communication across digital and social channels.
Global standards, shaped for the local market.
Bringing a familiar brand back through familiar moments.
CoffeeJoy set out to reconnect with Saudi consumers while staying true to its global brand identity.
Working directly with Mayora Group headquarters in Jakarta, SOLN. developed the creative approach and carried it through production, grounding the story in something deeply familiar to the market: family, gatherings and the moments shared around them. Rather than simply announcing CoffeeJoy's return, the campaign used these everyday connections to bring back the warmth and familiarity people already associated with the brand.
A global brand, reintroduced through a locally meaningful story.
Building a milestone entirely in CGI.
To mark Kia Middle East & Africa’s partnership with the Museum of the Future,
SOLN. was entrusted with producing the teaser and reveal films announcing the collaboration.
Both films were built entirely in CGI, bringing Kia and one of Dubai’s most recognizable architectural icons together
in a fully digital environment. From visual development through final execution,
every frame was crafted to turn the partnership announcement into a cinematic reveal.
Two films. No physical shoot. Built entirely in CGI.
Turning football culture into a campaign idea.
Football fans don't all experience the game the same way.
Starting from this simple observation, six recognizable football personalities were identified and connected to six Kia SUVs,
creating a campaign idea where each vehicle reflected a different attitude, behaviour and way of experiencing the game.
The idea was brought to life in a film created around one of the world's biggest cultural moments.
Culture turned into an idea. An idea brought to life.
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